Case Study

Baldwin Industrial Systems

Background

Baldwin Industrial Systems is an Australian-owned company with over 35 years of experience in designing, manufacturing, installing, and servicing wastewater treatment systems. Since its founding in 1988, Baldwin has delivered thousands of wastewater solutions to businesses of all sizes across a variety of industries.

Known for their advanced technology and high-quality materials, Baldwin’s systems are trusted for applications ranging from refinery upgrades to stormwater management. Their product line includes Dissolved Air Flotation (DAF) systems, chemical treatment units, oil skimmers, and pH dosing systems, as well as custom solutions tailored to specific site needs. Baldwin takes pride in forming long-term relationships with clients, delivering personalised support, and maintaining ISO 9001 standards.

Baldwin Industrial Systems, Our Client

Services Provided

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Web Development

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Challenge

Baldwin Industrial Systems needed a stronger digital presence to showcase their specialised wastewater treatment solutions and attract high-quality leads. The primary goals were to increase website traffic, improve search engine rankings, and generate more inquiries from businesses in need of industrial wastewater treatment services.

Solution

We partnered with Baldwin Industrial Systems to deliver a comprehensive digital strategy:

  • Web Development: Designed and launched a professional, easy-to-navigate website that highlighted Baldwin’s expertise and extensive range of wastewater solutions.
  • SEO: Implemented an SEO strategy targeting industry-specific keywords, ensuring Baldwin’s services were prominently featured in search results for wastewater treatment and management queries.

Our Results

  • Increased Website Traffic: The new website, combined with effective SEO, brought a significant increase in visitors.
  • Improved Search Rankings: Baldwin achieved higher rankings for key terms, making it easier for potential clients to find them.
  • Growth in Leads: Increased traffic and visibility translated into more inquiries from businesses seeking wastewater treatment solutions.

Baldwin Industrial Systems now benefits from a strong online presence that consistently attracts traffic and generates leads. By delivering a user-friendly website and a focused SEO strategy, we helped Baldwin connect with more businesses in need of their specialised services. This success highlights how tailored digital strategies can help industrial businesses grow in a competitive market.

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